MarketingSherpa is a research institute specializing in tracking what works in all aspects of marketing.
Marketing 101: What are Microsites? (Plus 3 successful microsite examples and 2 missteps)
November 21, 2019
November 14, 2019
Content Marketing: How to host a virtual summit (in 9 steps)
November 12, 2019 — If you are marketing an in-person event, the cost is far greater than just the cost of the ticket. Virtual events are a popular alternative. Read on for advice from seven of your fellow marketers covering everything from goal setting to extending the event.
Marketing Budget Charts: B2B customer experience investments (plus 4 budgeting tips)
November 7, 2019 — We explore the technology investments B2B companies are making and their executives’ opinions on effectiveness.
Pricing Strategy: 7 factors marketers can leverage to increase sales
October 31, 2019 — We explore important factors to consider when determining how to communicate the price of your products.
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Marketing 101: What are Microsites? (Plus 3 successful microsite examples and 2 missteps)
Infographic: How to Create a Model of Your Customer’s Mind
Mobile Marketing Technology: Insights from Chief Research Officer of G2 Crowd based on 18.6 million data points
MarketingSherpa Podcast Episode #5: Ten things you should think about before you do your next website redesign
