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April 15, 2025
Analytics: Driving business value matters more than perfect models (podcast episode #133)
April 10, 2025
DTC Ecommerce: Your worst friend is still better than your best marketing (podcast episode #132)
April 8, 2025
B2B Marketing to SMBs: Examples of challenging the demand generation conventional wisdom
April 2, 2025 — Read on to see examples from the GameDev and email marketing industries.
Premium Consumer Goods & Luxury Retail: Happy makes money (podcast episode #131)
April 1, 2025 — Listen now to hear Eric Malka, CEO, Strategic Brand Investments, discuss storytelling, word-of-mouth, the brand battle cry, and selling The Art of Shaving to P&G on this episode of How I Made It In Marketing.
Marketing Campaigns: Lose the brand ego and lean into humility (podcast episode #130)
March 25, 2025 — Listen now to hear Sandy Rubinstein, CEO, DX, discuss long-form storytelling, collaborations, and trusting your gut.
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